How Does Modern Responsive Web Design Serve The Needs Of The End User?

Responsive web design, by its very definition, points to the value for the end user. A responsive web design is a method to ensure pages and sites online respond to the user’s screen resolution span. Responsive web design adds to user experience by making it easy to browse and enhancing the capacity of the site to adjust to different screen sizes, resolutions and devices. The first website to adapt to the width of the browser viewport was in 2001, by car company Audi. It was 2010 when developer Ethan Marcotte first coined the term responsive website design.

How Responsive Designs Improve User Experience

To understand how responsive design enhances viewer experience, you need to consider the basis on which this Pathwwway Romania approved method of designing web pages and sites rests. Grid systems that show scalability in response to user screens or fluid grids form the core of responsive web design. This is as against fixed width layouts that seem the same. Fluid grids ensure all elements are resized in association with each other. As browsers have gotten narrower, responsive designs use media queries. These enable the site to collect data from users and apply the CSS style that optimizes its viewing on their screen or device. Images are automatically resized as per CSS instructions.

More Mobility

More than half of the visits to top sites come from mobile devices in modern times. As smartphone usage increases, especially in emerging economies, it is important for companies to have sites that render well on smaller screens, so users don’t face sub optimal site layout or image distortion. Responsive design is the norm because it offers better versatility at lower development costs.

Additionally, end users can access the responsive site without the need for accessing a mobile app. Using a separate mobile site increases speed of the site as well.  Mobile users take very little time to abandon web pages that are slow to load. Mobile users have a short attention span. Research shows that mobile visitors tend to leave webpages that take longer than 3 seconds for loading. If the site is not optimised for smartphones and tablets, it takes longer to navigate and this can lead customers to the point of no return. Your responsive site will use modern performance methods like responsive image display and caching to improve the loading speed.

Better User Experience

An optimised, mobile-first site provides a better user experience. It ensures that it will stick for longer time periods and explore different parts of the site. If the site is not responsive, it leads to lower levels of consumer engagement and higher bounce rates. Creating a user experience that is consistent is the key to converting new customers. When users want to utilise a service or use a product, they don’t want to be redirected to site specific to devices, as the process becomes extended. A single secure and responsive site ensures that users are less likely to be frustrated or turn to a rival.

Tracking the user journey across multiple conversion paths, redirects and funnels is easier with a responsive design.

More Advanced SEO

Google has introduced mobile friendliness as a ranking signal since April, 2015. So, responsive sites make it easier for end users to find you. Having a single responsive website avoids duplication of content which can impact ranking on Google. Responsive sites also offer a consistently positive experience, if visitors are saved from having to zoom, shrink and pinch sites during the first visit. Additionally, smartphone and tablets are HTML5 enabled. Responsive website design that makes it easier to view sites offline too within HTML5 apps.

More Presentable Sites

While deciding which devices to consider, you need to ensure your website looks presentable across the smallest and biggest devices. Reviewing analytics is essential to determining the sizes to target. Focusing on different input methods ensures your site is easily navigable through swiping or scrolling.

More Feedback

Responsive sites offer sophisticated analytics. Numerous devices on the market are growing at an exponential rate. So responsive design will only become more complex. Accessing the web through VR headsets, smartphones and AR games creates challenges for a site that is non responsive. It offers a site that has been constructed so images, structure and content of the site remain identical on any device.

Easier to Share

When there is just one site which is responsive and its URL, it offers ease of using, sharing and interacting with content, as against a site that has different pages for PC and mobile users. If someone shares a site on a mobile social media site, and another user views it on the PC, this can create a problem unless the site is responsive. Users can read and navigate content on responsive sites more easily, because content automatically adjusts to the device screen. A better user experience is the way to stay ahead of the competition and make it easier to manage. One site ensures responsive design is cost effective too.

Redefining the End User Experience

Sites are a means of imparting content. User-friendly intuitively designed sites make it less likely for users to face hurdles in discovering, retaining and passing on content. If end users are looking for a site through a portable device, they need to ensure the capacity to view every bit of the site as effectively as PC viewers.  Pathwwway Romania knows that responsive configuration helps cutting edge websites have the voice to reach end users.

The primary advantage of responsive web design is the ease with which the site can be accessed on numerous gadgets. Envisioning a quality site changes and improves the user experience. Easily adjusting to varied screen sizes is a force of the responsive plan. Envisioning an awesome site looks amazing on iPhone or iPad. Responsive design takes less time than making a versatile site. Flexibility and ease of use ensure that the end user is satisfied with the viewing experience in every way. The convenience of viewing a responsive site can have unlimited benefits for the end user.